Graduate
The fundamental purpose of marketing is to send a particular message about a company or a brand. The Minnesota School of Business (MSB) Bachelor of Science in Business Management: Marketing degree program will prepare you to design messages that influence public opinion and build a positive image. Fundamental business studies and a concentration in marketing will prepare you for a exciting career opportunities.
Want to know if this is the right program for you? Contact St. Cloud College Admissions or call us at 866-403-3333 for more information. Our representatives can help you decide if the marketing courses in this program will help you meet your career ambitions. This “4-year” degree can be completed in three years of full-time study.
Learn business fundamentals in the first two years
Years one and two of the bachelor’s in business management program cover fundamental business topics, including the following:
- Small business management
- Operations management
- Managerial accounting
- Leadership management
- Business law
- Supervisory management
If you have an associate degree, you may be able to satisfy those requirements through transfer courses.
Years three and four: Marketing courses
After covering broad business concepts in your first two years, you will study marketing in the third and fourth years. Your coursework will cover topics such as the following:
- Consumer behavior
- Marketing strategy
- Advertising and promotion
- Internet marketing
- Marketing research
- The art of persuasion
Practice additional skills with coursework in general education
General education classes will enhance your communication, presentation, critical thinking and interpersonal relations skills, preparing you to relate to diverse markets and move freely through a variety of work environments.
Marketing courses are available online or on campus
Some of our students find that online courses make the most sense for their busy schedules. Other students prefer meeting face-to-face with classmates and instructors at our St. Cloud campus. Our support staff will help you design a schedule that smoothly fits in with the rest of your life.
Ask about our bachelor’s degree in business management
If you seek broad business knowledge complemented by marketing courses, this may be the perfect program for you. Contact St. Cloud College Admissions today for more information, or call a representative at 866-403-3333.